Practice Scale-Up (“we,” “our,” or “us”) is committed to protecting the privacy of individuals who visit our website, enroll in our executive programs, or otherwise interact with us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information in compliance with applicable Canadian privacy laws.

1. Information We Collect

We collect the following types of personal information when you interact with us:

a. Information You Provide

• Full Name
• Email Address
• Phone Number (optional)
• Practice Name
• Area of Interest
• Payment and billing details (processed securely via Square or third-party provider)
• Any additional information voluntarily submitted through forms or emails

b. Automatically Collected Data

• IP address
• Browser type and version
• Pages visited and time spent on our site
• Device type and usage information (via cookies or analytics tools)

2. How We Use Your Information

We use your personal information to:

• Register and manage your participation in the Practice Scale-Up Program
• Provide you with brochures, updates, and course-related communications
• Process payments and confirm enrollment
• Improve our website and user experience
• Send promotional content and program offers (you can opt out at any time)
• Fulfill any legal, regulatory, or contractual obligations

3. How We Share Your Information

We do not sell, rent, or trade your personal information.

We may share your data with:

• Service Providers: CRM (Zoho), payment processors (e.g., Square), email marketing platforms
• Program Partners: For example, faculty and guest speakers who may require limited contact info for session planning
• Legal Authorities: If required by law or in response to valid legal requests

All third-party service providers are required to comply with privacy laws and protect your data appropriately.

4. Data Security

We use physical, technical, and administrative safeguards to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet is 100% secure.

5. Cookies and Analytics

Our website uses cookies and third-party analytics tools (e.g., Google Analytics) to understand user behavior and improve functionality. You can adjust your browser settings to manage cookie preferences.

6. Email Communications

By submitting your email, you agree to receive communications about the Practice Scale-Up program. You can unsubscribe at any time by clicking the “Unsubscribe” link in our emails or contacting us directly.

7. Access and Correction

You may request access to the personal data we hold about you and request corrections if necessary. To do so, please email us at: info@practicescaleup.ca

8. Retention of Information

We retain your information only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

9. Third-Party Links

Our website may contain links to third-party websites or services (e.g., payment or external learning platforms). We are not responsible for their privacy practices, and we encourage you to review their policies.

10. Children’s Privacy

Our program and website are intended for professionals aged 18 and over. We do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date.

12. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please contact us:

Email: info@practicescaleup.ca